Royal Adelaide Show
Details
A collaboration with the Royal Adelaide Show, which saw the creation of the virtual reality experience ‘Honey on Toast’, a paddock to plate journey highlighting the each step of the production chain to create bread and honey. This virtual reality experience was delivered across multiple FarmVR activations in the Golden Grains pavilion.
The Think Digital Coach has also visited the Jubilee Pavilion at the Royal Adelaide Show, showcasing MLA’s Beef Paddock to Plate Story.
Objectives
- To entertain and attract visitors to the Royal Adelaide Show with immersive technology activations.
Behind the Scenes
